setting new standards

The TT races continue to grow year on year with record-breaking attendances, closer racing, faster speeds, and a global television audience of millions. And the Official Isle of Man TT Programme has been growing too, with a 16% increase in sales in the last two years. That means that if you advertise with us, you’ll be reaching a bigger audience than ever before, gaining much greater exposure for your business and products, and enjoying even greater value for money.

The Official Programme is the indispensable guide to the greatest road race in the world and, as an annual publication, it’s collected by enthusiasts in a way that ordinary magazines are not. It becomes an official record and souvenir of the event and is a must-read for fans, race teams and riders alike.

At over 130 pages, the Official Programme is packed to bursting with behind-the-scenes features, rider interviews, statistics, news stories and stunning pictures taken by the very best photographers in the business. This is your chance to associate your brand with the most demanding, most extreme, and most famous road race on earth and to be a part of the publication that every TT fan reads and treasures.

A minimum of 27,000 Official Programmes will be distributed across the Isle of Man at least two weeks before the start of the event and the programme will also be available in 540 WH Smiths stores across the UK mainland, ensuring that our advertisers get maximum exposure and value for money.

To advertise with us call 01624 696570
or 07624 233523 or email

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